Kindness: Get in the habit
The Catholic Sisters of the Upper Mississippi River Valley, including FSPA, launched a campaign to encourage people to be kind toward one another. The message – “Kindness: Get in the Habit” – was created to counter the continued divisiveness seen throughout the country. It will be shared on billboards, in movie theater ads, through social media posts and in Catholic school classrooms.
The Kindness campaign is inspired by our Christian call to treat one another as we would hope to be treated. It’s both a response to the incivility that continues to permeate talk shows and social media, and a call to Gospel values such as caring for the poor.
The campaign includes billboards to be displayed in six communities, from the Quad Cities to La Crosse. It features an image of a homeless person being handed a cup of coffee. The accompanying text says, “Kindness: Get in the Habit.”
The sisters note that "simple acts of kindness can change the world, one person at a time. We’ve never needed it more than we do right now.”
The campaign runs during the fourth annual National Catholic Sisters Week, March 8-14, 2017. Follow Catholic Sisters on Facebook to share the daily kindness message, www.facebook.com/catholicsisters.